We’re a small family farm in the Bonsack area of Roanoke County. The first parcels of land that now make up the home farm for C&F Farms were purchased in 1948 by Emory Cox, where he farmed for over 45 years. The farm started out raising a variety of things from row crops, vegetable crops, as well as different types of livestock. Over time as the markets changed the farm moved away from crops and began concentrating more on livestock production, still selling into the commodity market.
Starting in 2020, we changed our model, and while still concentrating on livestock production we are really focused on how that livestock is raised. As a family who farms we see and know the benefits of providing our animals with both a clean and healthy environment and what that does for their quality of life but also what it does for ours. Through intensive management practices we are able to provide our animals with new forage areas daily as well as access to clean and fresh water. By mimicking more of a natural system our animals are impacted less and live a healthier lifestyle, this healthy lifestyle is passed on not only to the consumer through quality products but also to the environment improving soil health and the ecosystem.
The farm is currently run by Emory’s daughter Debbie and her son Jared.
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Jared Frye
Jared FryeJared grew up working on the family farm, as well as helping his uncle on their adjoining farm. After high school Jared took an interest in construction and graduated from Virginia Tech with a Construction Management degree. He spent many years working in that industry which gave him exposure to many larger metropolitan areas and the extreme need for improvements in our food system. After moving his family back to the family farm in 2019 Jared began working with his mom to develop new grazing and management plans. He enjoys being out on the land working with the animals and discussing the plans and vision for the future of our farm and the world we impact.
Debbie Frye
Debbie FryeDebbie grew up working the farm with her Dad, Emory, and has seen the farm make many transitions over the years. After college she returned home and managed the farm with her Dad. She later expanded it to include additional produce and bedding plants that were sold for many years at the local farmers market. Having spent a lifetime on the farm Debbie is truly passionate about the animals and enjoys giving them alfalfa treats when she’s out on pasture walks. After many years and many transitions on the farm Debbie is proud and excited to see new changes and make a larger impact on our local community with our farm products.